ANALYSING WOMEN'S LANGUAGE FEATURES IN ESHA CHHABRA'S TED TALK ON ENVIRONMENTAL BUSINESS

Authors

  • Mhd. Ibnu Hafiz Nasution UIN MAULANA MALIK IBRAHIM MALANG
  • Sintia Nurul Khasanah UIN MAULANA MALIK IBRAHIM MALANG
  • Muhammad Rizky UIN MAULANA MALIK IBRAHIM MALANG
  • Agwin Degaf UIN MAULANA MALIK IBRAHIM MALANG

DOI:

https://doi.org/10.33197/ejlutama.v8i2.264

Keywords:

Women’s Language Features, Social Media, Esha Chhabra, TED YouTube, professional language use

Abstract

This research, titled "Women's Language Features of Environmental Business Journalist Esha Chhabra Video on TED YouTube Channel," aims to identify the characteristics of women's language used by Esha Chhabra. The data was collected from her spoken words in the video. The study identified 41 instances of women's language features, including lexical hedges, tag questions, rising intonation, empty adjectives, intensifiers, hypercorrect grammar, super polite forms, and emphatic stress. The most frequently used feature was the intensifier, which the speaker employed to reinforce her statements and persuade the audience. While the least encountered features are tag question, hypercorrect grammar, and emphatic stress. Notably, two features—precise color terms and strong swears words—was absent. This absence is attributed to the video's business context, where strong swear words are inappropriate, and precise color terms are unnecessary. This research contributes to understanding how women's language features are utilized in professional and public speaking contexts.

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Published

2024-09-20